HOLLYWOOD BOWL

Paid Media Campaigns (2017 - 2018)

In an effort to increase brand awareness in a highly competitive performing arts environment, this storied concert venue went all-in on digital.

As an in-house Producer, I launched nearly 50 concert-specific paid media campaigns across 2 performance seasons (2017-18). All campaigns incorporated online banner creative, social media blasts, video and outdoor advertising. The rollout of the 2017 season's creative contributed to the Bowl's most profitable season to that point.